The Web Development Scenario:
For any corporate which would like to build its Brand’s online presence, the First step is building a website! It is not an online brochure, but a platform for one’s clients and business leads to conduct serious business! If it is an E-commerce portal, the consumers make buying decisions by viewing and checking the website first.
Then the purchase takes place. Best of the websites manage more than 85% of business nowadays! The Website developers will manage and create SEO-friendly websites. The web developers will create customized websites as per client and business requirements. They create websites as cross-browser and mobile compatible! They use cloud servers and are abreast with the latest technology!
The web designing Part:
Web designing is a creative art. The layout is very important. Creative designers work hard creatively and create unique designs. The designers work in tandem with the developers and work on the new-age design with expert technology. the right blend between the two works out to an international result and the clients get the best of both worlds!
The next possible way – Digital Marketing:
Any websites need Digital Marketing support. It is a strategic technique to promote Brands online through targeted, measurable, and interactive marketing using measurable and interactive marketing! Digital marketing is ubiquitous, where customers get access to all information anytime and anywhere! Customers need knowledge about who speaks about their Brands! The trust factor is of primary importance and needed to get results and manage ROI! Digital marketing is very cheap compared to offline media and is very accessible. One can get information through analytics and can share information about who has checked on the website and who is ordering business!
Social media marketing:
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.
SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals. Social media marketing includes activities like posting text and image updates, videos, and other content that drives audience engagement as well as paid social media advertising.
Social media has grown tremendously in the last few years. From 2006 onwards the growth rate is unexpectedly very high. Especially Facebook and Twitter have grown much faster and captured millions of users in just a few years.
The way technology is growing, it is obvious that more and more people are going to grasp its benefits. It has brought a lot of advantages for society. From progressed nations to under-developed countries, every nation is utilizing the power of social media to enhance life and use it for the betterness of the people.
What is shopify?
Shopify Inc. is a Canadian multinational E-commerce company headquartered in Ottawa, Ontario. It is the same name as its propriety E-commerce platform for online stores and retail-point-of – sale systems!
It’s a commerce platform that helps anyone, be it an experienced or a newcomer to set up an online store and sell their products. Shopify was started more than ten years ago by the founder Mr.Tobi. He wanted to sell snowboards with his company. He realized later that it is not easy to sell snowboards. His old company was called Snowdevil. He closed it and started Shopify and created one of the best E-commerce platforms.
Shopify is today one of the leading commerce platforms designed intelligently for businesses of all types of sizes! Shopify covers all types of business, be it online, on social media, in-store, or anywhere possible!
However, on the other hand, it has also negatively affected society. Just like anything which can be used for both good and bad, social media have also provided negative and positive ways for the people. It is all about the usage and getting things done positively by using the power of social media. It is in the hands of the user to use to its advantage. But willingly or unwillingly it can still have negative impacts on the users.
The working methodology of Shopify:
The client could be into selling jewelry, diamonds or apparel, etc. Also, for any musician who wants to sell his songs on DVD, Shopify helps millions! More than 180 countries’ clients trust Shopify to help sell their products!
There are many products that are sold on Shopify:
Anything manufactured by hand like handmade jewelry, bathroom fittings, T-shirts, Gift boxes, etc.
b) Digital products:
It could be E-books, email templates, audio downloads, lightroom presets for photographers, e-courses or any type of T-shirt, apparel patterns, etc.
c) Services & Consultations:
Anyone who is an interior designer, Consulting Engineer, Dentist, doctor or any professional, all their customers can book online, sell online or in-person consultations!
d) Subscription memberships:
One can sell any services with subscriptions, be it yoga services, online movie or drama tickets, or any other services, etc. Shopify provides a platform. Any workshops, education-related services, networking events, etc. Customers can book, purchase, rent on Shopify online platform.
e) All rental activities:
All rental businesses are service-based, like real estate, apparel, props, one can use the Shopify platform. All types of products, be it mobile phones, laptops, and consumer durables can be sold on Shopify.
Shopify has grown leaps and bounds today. The platform is growing every day and customers are vying for it! The reach the platform offers is great. Customers are growing worldwide with each and everybody would like to be on Shopify !!